DDC’s new PACWeb makes it easier than ever to tailor your PAC website experience to individual members and eligibles: the issues and messages they care about, the PAC’s impact on their area of expertise, and a pledge process that encourages them to contribute at recommended levels.
Purpose-Built Public Affairs Technology:
A Comprehensive Infrastructure for Today’s Campaigns

PACWeb Fundraising Websites
Our PAC websites provide a streamlined digital experience that is tailored to the PAC-eligible individual – reflecting things like employment level, past giving amounts and engagement history. These sites are the centerpiece of a modern PAC’s communications ecosystem, packaging education, engagement and fundraising into a single, powerful tool.
WEBSITE FEATURES
Flexible Website Layouts
A flexible framework makes it easy to update content and shuffle information to keep your site fresh and tailored to individual users.
Dynamic Content and Personalization
Customize your content delivery to reflect communication preferences, actions taken, geography, employment level and other key distinctions to create a better user experience.
Streamlined Pledge Process
Avoid distractions for pledging advocates with a streamlined process that strips away supplemental navigation features and keeps donors focused until the transaction is complete.
Dynamic Blog Interface
Embed videos and maps, make conditional calls to action, solicit feedback and tag content to make it easy for users to find information they care about.
PAC Disbursement Map
Show your PAC dollars at work with our disbursement maps that highlight candidates and committees supported on the federal, state and local levels.
Robust Website Analytics
We integrate with Google Analytics, giving clients insight into things like device usage, time series information, engagement history and user preferences to help segment targets and optimize communications strategies.
INTEGRATIONS AND ADD-ONS
PAC Match
Allow eligibles to custom-select charities or choose from nearly 2 million IRS charities updated monthly, providing both comprehensive match opportunities to facilitate giving and backend support to manage disbursements.
GOTV and Other Election Resources
Get people off the couch and to the polls with GOTV features that help register voters, track important races, identify candidates and find the right polling place.
Email Sends
Segment sends by user type, preferences and engagement history to make email communications more effective.
Data Integrations
Whether it’s enterprise data for political assets, HR and membership systems for your advocates, or HR and payroll systems like WorkDay, SAP, PeopleSoft, and ADP, we transform your data so it’s ready for any of your public affairs needs.
PACWeb Related Services
Assessments
We review your organization from the inside out – including data analysis, survey and focus group research, communications reviews and interviews with stakeholders – to inform comprehensive, long-term recommendations for launching new programs, revitalizing existing programs, and transforming what participation looks like for your organization.
PAC Communications
We dive into your PAC to develop a messaging framework, smart materials and an end-to-end communications strategy to effectively engage various segments of your eligible class.
We create comprehensive websites for clients to easily engage and mobilize advocates on key issues. Using flexible, personalized content and simple activation tools, our websites are built to help clients connect with supporters at every point along their advocacy journey to make engagement count.
Capitol Connect Advocacy Websites
DDC’s advocacy websites create a place for clients to easily engage and mobilize advocates on key issues. Using flexible, personalized content and simple activation tools, our sites are built to help clients connect with supporters at every point along their advocacy journey to make engagement count.
Advocacy Website Features
Flexible Website Layouts
A flexible framework makes it easy to update content and shuffle information to keep your site fresh and tailored to individual experiences.
Multichannel Action Alerts
Deploy communications to legislators across email, phone and social using a single action alert, helping to drive not only volume but also different types of messages to decision makers.
Dynamic Content and Personalization
Customize content based on communications preferences, actions taken, geography, employment level and other key distinctions to create a better user experience.
GOTV and Other Election Resources
Get people off the couch and to the polls with GOTV features that help register voters, track important races, identify candidates and find the right polling place.
Robust Website Analytics
We integrate with Google Analytics, giving clients insight into things like device usage, time series information, engagement history and user preferences to help segment targets and optimize communications strategies.
Email Sends
Segment sends by user type, preferences and engagement history to make email communications more effective.
Data Integrations
Whether it’s enterprise data for political assets, HR and membership systems for your advocates, or HR and payroll systems like WorkDay, SAP, PeopleSoft, and ADP, we transform your data so it’s ready for any of your public affairs needs.
Blogs
Keep audiences engaged with dynamic posts that embed videos and maps, make conditional calls to action and solicit feedback to inform future content.
Elected Official Bios and Committee Lookup
Give users a comprehensive, searchable legislator database to help them get acquainted with their elected officials and associated committees of jurisdiction.
Flexible Calls to Action
Quickly push multi-channel action alerts to advocates using ZIP-to-district matching and custom user segmentation to successfully reach legislative targets.
Key Contact Survey
Embed a survey to identify advocates who have valuable relationships with elected officials and track custom asks to leverage their connections.
ZIP-to-District Matching
Easily connect advocates with their elected officials by aligning ZIP codes with targeted legislative districts. Our tool uses proprietary technology that outperforms similar tools for districts spanning multiple ZIP codes.
Click-to-Call
One of the most powerful advocacy tools is still a direct call to a legislator. Our click-to-call system tracks every action to flag champions and measure success.
Capitol Connect Related Services
Advocacy Communications
We dive into your advocate universe to develop a messaging framework, smart materials and an end-to-end communications strategy to effectively engage with your most important audiences.
Assessments
We review your organization from the inside out – including data analysis, survey and focus group research, communications audits, interviews with stakeholders, in-depth political research, opposition and competitor research, and social listening – to inform comprehensive recommendations for launching new programs, revitalizing existing programs and transforming what participation looks like for
your organization.
Audience Insights
There are many unique personas within each target audience. We use advanced data to understand the values and motivations of the people we are targeting, and we build custom campaigns around our findings to deliver smarter, more thoughtful communications.
Channel Optimization
Our multi-channel communications approach ensure advocate voices are heard loud and clear in the conversation around your issues across social, digital, phone, mail and on-the-ground communication channels.
DDC supports all administration and compliance responsibilities, making it easy for managers to track, analyze and share PAC activity. Off the shelf, we provide more than 20,000 candidates and political committees to support immediate disbursements, but that’s just the beginning. Clients have the flexibility to add their own data for things like vendors, PAC events and facility locations to streamline all types of giving and strengthen their ability to leverage the right assets.
Democracy Direct PAC
PAC Database Management Features
Robust Campaign Analytics
We integrate with Google Analytics, giving clients insight into things like device usage, engagement history, open and click rates, best days and times to send emails, different messaging strategies by audience, and user preferences to help segment targets and optimize communications strategies.
Political Asset Mapping
Your political assets tell your story. We help you identify and map constituents, members, facilities and other key data points to showcase in presentations, reports and direct communications with legislators.
Data Integrations
Whether it’s enterprise data for political assets, HR and membership systems for your advocates, or HR and payroll systems like WorkDay, SAP, PeopleSoft and ADP, we transform your data so it’s ready for any of your public affairs needs.
Email Sends
Segment sends by user type, preferences and engagement history to make email communications more effective.
Meeting and Event Tracking
Track important meetings with legislators and decision makers with our easy-to-use mobile app.
PAC Match
A scalable, flexible tool to track and report match selections, with functionality to custom- select charities or pull from thousands of preloaded charities registered with the IRS.
Joint Fundraising Committees
Get a snapshot of JFCs and their associated PACs, including managing contributions and disbursements, to help streamline fundraising efforts.
Bank Reconciliation
File campaign disclosure reports, facilitate IRS compliance and manage other day-to-day tasks associated with running a successful PAC.
Credit Card Processing
Democracy Direct is compatible with PayPal’s Pay Flow Pro, making it easy to integrate options for one-time or recurring credit card payments.
Federal and State Reporting
Get the most up-to-date and accurate FEC and state compliance reports, and file directly online with peace of mind knowing our system flags you when information is missing or incomplete.
Check Cutting
Receive alerts about previous disbursements and budget limits before requesting online checks and, once approved, print directly on your own printer.
Compliance Filings
Democracy Direct maintains up-to-date reporting requirements to support FEC forms 1, 3X and 99.
Democracy Direct PAC Related Services
PAC Communications
We dive into your PAC to develop a messaging framework, materials and an end-to-end communications strategy to effectively engage with your eligible class.
Assessments
We review your organization from the inside out – including data analysis, survey and
focus group research, communications audits, and interviews with stakeholders – to inform comprehensive recommendations for launching new programs, revitalizing existing programs and transforming what participation looks like for your organization.
Administration and Compliance
Our seasoned experts keep your PAC compliant at the federal, state and local level. We provide exactly what you need to manage your PAC, from account reconciliation to the filing of campaign finance disclosure reports and everything in between. Working closely with clients, we determine the right level of support to ensure PAC administration is seamless
and effective.
We arm clients with powerful information – and an even more powerful story to tell. These advocacy and data hubs enable clients to personalize engagement strategies to various audiences for better results, capturing digital and in-person campaign metrics in a single place. We also house lobbying data to analyze traction and build a better narrative for our clients’ government affairs teams.
Democracy Direct Grassroots
Advocacy Database Management Features
Robust Campaign Analytics
We integrate with Google Analytics, giving clients insight into things like device usage, engagement history, open and click rates, best days and times to send emails, different messaging strategies by audience, and user preferences to help segment targets and optimize communications strategies.
Data Integrations
Whether it’s enterprise data for political assets, HR and membership systems for your advocates, or HR and payroll systems like WorkDay, SAP, PeopleSoft and ADP, we transform your data so it’s ready for any of your public affairs needs.
Political Asset Mapping
Your political assets tell your story. We help you identify and map constituents, members, facilities and other key data points to showcase in presentations, reports and direct communications with legislators.
Email Sends
Segment sends by user type, preferences and engagement history to make email communications more effective.
Meeting and Event Tracking
Capture intelligence from meetings with legislators and gauge the impact of touch points over time to inform lobbying and grassroots strategies moving forward.
ZIP-to-District Matching
Easily connect advocates with their elected officials by aligning ZIP codes with targeted legislative districts. Our tool uses proprietary technology that outperforms similar tools for districts spanning multiple ZIP codes.
Democracy Direct Grassroots Related Services
Audience Insights
There are many unique personas within each target audience. We use advanced data to understand the values and motivations of the people we are targeting, and we build custom campaigns around our findings to deliver smarter, more thoughtful communications.
Advocacy Communications
We dive into your advocate universe to develop a messaging framework, materials and an end-to-end communications strategy to effectively engage your most important audiences.
Assessments
We review your organization from the inside out – including data analysis, survey and focus group research, communications audits, interviews with stakeholders, in-depth political research, opposition and competitor research and social listening – to inform comprehensive recommendations for launching new programs, revitalizing existing programs and transforming what participation looks like for your organization.
Channel Optimization
Our multi-channel communications approach ensures advocate voices are heard loud and clear in the conversation around your issues across social, digital, phone, mail and on-the-ground communication channels.
DDC’s new Get Out the Vote (GOTV) platform brings the same great election resources and candidate information into a new user experience. With closely contested elections now a mainstay in U.S. politics, a GOTV website can be a highly effective way to capitalize on your stakeholders’ excitement, encourage them to get involved in the political process—and keep them engaged in future advocacy efforts.
Get Out the Vote (GOTV)
DDC’s new Get Out the Vote (GOTV) platform brings the same great election resources and candidate information into a new user experience. With closely contested elections now a mainstay in U.S. politics, a GOTV website can be a highly effective way to capitalize on your stakeholders’ excitement, encourage them to get involved in the political process—and keep them engaged in future advocacy efforts.
GET OUT THE VOTE (GOTV) FEATURES
Fast Deployment
Get your GOTV website up and running quickly, using your organization’s branded content. The website can be embedded into your current website or serve as a stand-alone program.
Regularly Updated Legislator Resources
Feature candidate listings for federal- and state-level candidate elections, including contact and biographical information.
Voting Resources
Display state-specific voting information, including voter registration forms, voter registration deadlines, absentee ballot information, early voting information, and additional information regarding alternate forms of voting.
Custom Content Pages
Customize your site to include easy-to-manage issue pages and regular updates throughout the campaign cycle to ensure your information is always up-to-date.
Secure Information and Anonymized Contact
Keep information protected, and anonymous if you prefer. Only an address is needed to look up voting information.
Dynamic blog interface
Embed videos and maps, make conditional calls to action, solicit feedback and tag content to make it easy to find important user information.
BY MAKING THE GOTV WEBSITE PART OF YOUR PUBLIC AFFAIRS PROGRAM, YOU CAN
Strengthen your organization’s voice in the elections
Educate your stakeholders before they go to the polls so they know how the elections impact your organization.
Promote participation in your civic engagement.
Regular voting is a proxy for political involvement. The elections provide a natural opportunity to engage your stakeholders and keep their attention.
Be a leader among competitors.
As a good corporate or nonprofit citizen, stakeholders and industry observers will look to your organization as a leader promoting democratic values and opening new channels of participation.
Get Out the Vote (GOTV) Additional Services
GOTV Communications Planning and Optimization
Our specialists develop a clear, streamlined communications plan to drive voter participation and successfully connect civic activism with your larger policy priorities. We work with you to determine the right number and type of communications that will have the greatest impact, and track engagement to ensure we make the most of your investment throughout the campaign.
GOTV Communications Outreach
We can handle all the logistics so you don’t have to. From planning to “thank you” communications, we facilitate all the outreach to help maximize your impact with minimal impact on your organizational bandwidth.
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